Ready, set, register!
Plan now to attend the Counselors Academy 2008 Spring Conference, May 18-20, in beautiful Naples, Florida. And if you register by April 15, you save $100.
Why register? Check out this lineup of keynotes and breakout sessions:
Featured Speakers:
Monday Keynote: Peter Blackshaw, executive vice president, Nielsen Online Strategic Solutions and co-founder of the Word of Mouth Marketing Association. A former interactive marketer for Proctor & Gamble, Blackshaw is also the founder of PlanetFeedback.com and author of the www.consumergeneratedmedia.com blog. His book, "Satisfied Customers Tell Three Friends, Angry Customers Tell 3,000," is due for publication by Random House in Summer 2008.
Tuesday Keynote Panel: "Marketing Challenges in Changing Times: Making Brands Stand Out." Moderated by Peter Krivkovich, president and chief executive officer of Cramer-Krasselt, with panelists Bruce Himelstein, senior vice president of sales and marketing, The Ritz-Carlton Hotel Company LLC; Mark McCleary, vice president of marketing, Life Fitness; and Nancy Weber, chief marketing officer, Meredith Corporation.
Pre-Conference Seminar: "New Media Communications Boot Camp" with Eric Schwartzman, founder and chairman of iPressroom, managing director of Schwartzman & Associates and executive producer of the award-winning PR Podcast "On the Record...Online."
Select Breakout Sessions and Networking Roundtables:
Increase the Value of Client Relationship Through Measurement
Are You Running the Business or Is the Business Running You?
Small Is the New Big: Turning Your Firm's Size Into a Competitive Advantage
Developing Loyal Employees
Managing Client Expectations
Don't Leave Money on the Table
Conference Accommodations: Rooms are available at the Naples Grande Beach Resort at the reduced rate of $229 plus taxes and gratuities/night (includes $20 resort fee). Call 800-247-9810 and ask for the Counselors Academy reduced rate. Reservations are accepted on a first-come, first-served basis, and must be made by April 15, 2008 to qualify for the reduced rate.
For full details, check out the Counselors Academy website. Questions? Email Carolyn Marr or call 212-460-1420.
The Counselors Academy 2008 Spring Conference is presented by BurrellesLuce.
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