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April 09, 2008

CA Podcast 2: A Few Minutes with Pete Blackshaw

Below is the second in a series of podcasts highlighting the upcoming Counselors Academy Spring Conference. The conference is scheduled for May 18-20 in Naples, Florida. You can register online at this link.

This episode of the podcast features Pete Blackshaw, who is executive vice president of Nielsen Online Strategic Services and a co-founder of the Word of Mouth Marketing Association. Blackshaw is the scheduled keynote presenter for the conference and he'll talk about the evolving power of consumer-generated media and its impact on branding, reputation management and public relations. In this podcast, he shares some of his insights and gives a sneak peak of what he'll cover during his keynote.

Download the podcast at the link below. It arrives as an MP3 file, which you can play in your favorite media player.
Download CA Spring Conference Podcast 2.mp3

Enjoy.

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